Monetize Your Pod (Even With a Small Audience)

Flow Riders!

Think you need thousands of followers to start making money? Wrong. Your 100 - 1000 engaged listeners are more valuable than you realize.

"If you talk to everyone, you're literally talking to no one. Be polarizing. Stand for what you are and who you are."- Connie Twomey

Three Ways to Start Making Money Now

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1. Create Your Own Offers

The reality check: 200 engaged viewers who take action > 20,000 passive scrollers.

• Survey your audience about their biggest challenges
• Create simple solutions (PDF guides, mini-courses, coaching calls)
• Start with $27-$97 offers to test demand
• Use your podcast to warm up leads before they buy

​Watch Connie's full monetization breakdown →​

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2. Land Brand Sponsorships

The truth: You don't need millions of followers to make good money with sponsorships.

• Focus on smaller, consistent deals over waiting for big ones
• Offer to create content FOR brands, not just promote them
• Use the ROPE method: Relevant, Organic, Proof, Easy to execute
• Build relationships before asking for money

​Get Justin's complete sponsorship strategy →​

3. Ask Your Audience Directly

The simple approach: Your listeners will tell you exactly what to create next.

• Send regular surveys about their challenges
• Ask in episodes: "What would you pay to solve?"
• Use their exact words in your sales copy
• Create solutions for problems they've already told you about

Stop waiting for "enough" followers. Your current audience size is enough to validate ideas and generate your first sales.

Remember: Your expertise has value. Your audience has problems. Your job is to connect the two.

Mahalo,
Doc + Katie

For more podcasting and content creation insights, visit flow.ecamm.com​