The YouTube trick you've been overlooking

Hey Ecamm Fam,

Most creators miss this: YouTube has a built-in roadmap showing exactly what your audience wants to watch. It's been there all along, and you've probably never clicked on it.

Marielou just dropped a tutorial on the Trends feature inside YouTube Studio. Once you see what it can do, you'll wonder why you ever struggled with video ideas.

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This feature shows what people are actively searching for. Not random topics, but the specific things your audience wants. High-volume searches, unfilled content opportunities, and topics that align with your channel.

In this video, Marielou walks you through:

• How to find high-volume search terms
• How to dig into content gaps where YouTube needs more videos
• How to save your best topic ideas for later
• How to bridge the gap between what people search and what you actually want to create

What if the trending topics don't fit your channel? Marielou had the same concern. These search terms aren't meant to be taken word-for-word. You can adapt them, connect them to your niche, and make them yours.

Marielou shares real examples throughout the tutorial. She covers TikTok live streaming strategies, AI glasses content ideas, and the eternal vertical vs. horizontal video debate. All pulled directly from YouTube's Trends tool.

Whether you're new to video creation or you've hit a creative wall, this tool solves the "what should I make next?" problem.

Use these powers for good. Wipe your lens. Drink some water. And be a good human.

Go make a video,

Caleb, the email guy